Previous Student Magazine Advert

This Student Magazine Ad used the theme of Graffiti - which was also the theme for their Music Video and Digipak. Obviously the location is the most important part in this magazine advert - as it represents the music video done by the artist. It would be a good idea for us to use a location from our music video - creating a recurring theme throughout our products - so then the audiences who have seen one part of our product they will instantly recognise that it is a certain artist. It would have been easy for the magazine advert to have had graffiti font, instead of using a derelict building with graffiti in the background, however the neat and simple font works well. Using simple font will make sure the audience can quickly grab the artist and song name at first sight of the page. The fact that the shadows at the top of bottom of the page make the font stand out more is clever and also creates a more eerie feel to the location shown. Obviously the font colour of white was an easy choice as it stands out the audience can read it.
You notice that the title of the artist and song name are at the top, as this will be the first thing that the audience will read. The next most important piece of information on the advert is the date of release and where it can be brought from. Therefore it was important this was placed near the top, under the title so that it can be read easily. The more "unimportant" pieces of information have then been placed below, such as the reviews and record labels etc. These pieces of information will probably be read by the audiences who are interested in the band and want to find out more information to see if it's worth buying.
Overall, this is a perfect example of a simple but effective magazine advert. We could use the idea of a location from our video in the magazine advert, however because this is by a band it may not be as necessary to visually show the faces of the band. Because our song is done by one artist and is a different genre to this, it may be more sensible to show the audiences who "Kyle Rapps" is. We can definitely take some good ideas of how to position texts in the magazine ad though.